UK's No.1 Christian Events 2011 Network

Like the world or business which employs strategic measures to market their products and services, the marketing of Christian events should be no different. However, for years Christians have promoted their events as though they expect a miracle to happen.

For decades, many have been listing events in dormant unvisited places and distributing thousands of flyers with the hope that some miracle with drive both sinners and saints to their event. However from statistics, such shallow marketing means are not only ineffective but also a waste of resources - time and money

Here are some facts that Christian promoters should know:-

1. Event needs to be sold- through a press release that states the vision behind and the benefits of the event

2. People decide when to come to your event- In this “information overload age”, people would rather to find you when they are ready

3. Potential visitors needs to be given enough time- so plan your event well in advance

4. Lastly, make a plan for your event and that plan should accommodate strangers!

Promoters must familiarise themselves to use the resources that are now available, especially on the internet.

Fact:- 70% of UK Christians use the internet to access information.

Facebook is a great place to start, first of all- because it’s free and plus it can attract a good amount of attention to your event. Do remember though that you are limited to the people in your social group so please don’t depend on it alone to bring you wonders.

Ideally, you need to start looking at how you can get your event information into Google and Yahoo! where it can be found by those who search the internet.

With that said, you should also utilise email marketing when possible or speak to an organisation who can share your event with subscribers to their list.

Lastly, and this might be the most important point- is that you should provide a cost-effective system where you can capture visitors registration in an easy way.

Happy advertising and remember that while miracle happen- a few good tips can also help!